Know Your Customers Through Market Research


This market research workshop covers an important link between the organisation and its customers. Participants will develop a basic understanding of practical research tools that, when applied, can help you better understand customer needs, opinions, and buying behaviours. This understanding will enable your organization to design improved offerings in the marketplace.

Upon completion of this course participants will develop a basic understanding of (step-by-step) market research, including:
- Research objectives
- Research methods including observations, focus groups, social media and surveys
- Presentation of research findings

Short Course Delivery Locations Some short courses can provide accreditation for industry-specific registration, while others merely provide skills and knowledge in the subject area. Concession prices are available for some courses.


Dates to be advised

Class Times
1 day x 7 hours
Student Visa (500)



Register your interest for study in May 2020. TAFE SA will contact you from late January with enrolment details.


$199.00 GST inc

Register Interest

For more details on short course enrolments, discounts, refunds, international student eligibility and more, please visit Applying for Short Courses
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