QUALIFICATION

Diploma of Marketing and Communication


National Code: BSB50620
TAFE SA Code: TP01240


Description

Are you ready for an exciting career in the ever-changing world of marketing and communication? As you immerse yourself in your studies you will explore social and digital insights, learn key concepts of marketing and gain knowledge of the latest marketing trends, both locally and from across the globe. Learn how to effectively promote a business and apply practical skills to any industry. Apply today to stay ahead in the job market.

This course incorporates the Diploma of Marketing and Communication plus the 6 entry units required for the qualification.

See under Important Information below for information on the 6 entry units.

Duration
Example Career Profile
Print Course Page
36 months 

Part Time

Market Research Analyst ,  Market Research Analyst,  Marketing and Advertising Specialists,  Marketing and Advertising Specialists

Locations & Applications

Campus / Location
Code
Study Mode
Study Load
Scheduled








Course Admission Requirements

  • No course admission requirements
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course

Course Admission Requirements

  • No course admission requirements
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course
Campus / Location
Code
Study Mode
Study Load
Scheduled




Course Admission Requirements

  • You must have two years full-time relevant work experience which you will need to provide evidence of before an offer is made
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course

Course Admission Requirements

  • You must have two years full-time relevant work experience which you will need to provide evidence of before an offer is made
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course

Average cost per semester
Total Fees for the 36 month course
Full Fee
$1,036
$6,217

Fees vary depending on subjects you enrol into. TAFE SA and their agents reserve the right to make any changes necessary. Fee updates will be available prior to offers being made.

Locations & Applications

Campus / Location
Code
Study Mode
Study Load
Scheduled








Course Admission Requirements

  • No course admission requirements
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course

Course Admission Requirements

  • No course admission requirements
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course
Campus / Location
Code
Study Mode
Study Load
Scheduled




Course Admission Requirements

  • You must have two years full-time relevant work experience which you will need to provide evidence of before an offer is made
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course

Course Admission Requirements

  • You must have two years full-time relevant work experience which you will need to provide evidence of before an offer is made
If there are more applications for this course than places available, applicants will be ranked by date of application to this coursedate of application to this course

Average cost per semester
Total Fees for the 36 month course
Full Fee
$1,036
$6,217

Fees vary depending on subjects you enrol into. TAFE SA and their agents reserve the right to make any changes necessary. Fee updates will be available prior to offers being made.

    • Students who do not currently hold the 6 required entry units listed below, or equivalent competencies, will be required to complete these units as part of their study in the Diploma. This will be discussed at course counselling. BSBCMM411 Make presentations BSBCRT412 Articulate, present and debate ideas BSBMKG433 Undertake marketing activities BSBMKG435 Analyse consumer behaviour BSBMKG439 Develop and apply knowledge of communications industry; and BSBWRT411 Write complex documents
    • If you wish to apply for a VET Student Loan (VSL) and are unable to provide evidence of successful completion of SACE Stage 2, or equivalent Australian Year 12 certificate, or completion of Certificate IV or above you can complete the Core Skills Profile for Adults (CSPA).
    • The CSPA is a tool designed to indicate reading, writing and numeracy/maths skills and you will need to display competence at or above Exit Level 3. For further information on VET Student Loan requirements refer to the ‘Help with Fees’ section on this page.
  • Upfront Payment

    Each semester, fees can be paid online with VISA or Mastercard or at an Australia Post outlet.

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    VET Student Loan

    This is an interest-free personal loan from the Australian Government that provides eligible students access to capped funding to help pay for their studies.

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    Payment Plan

    If you have difficulty paying your fees upfront, you may be eligible for a payment plan.

    Read More

  • Employment Outcomes

    Assistant account planner, media assistant, assistant media buyer, assistant media planner.Assistant account planner, media assistant, assistant media buyer, assistant media planner.

    Assistant account planner, media assistant, assistant media buyer, assistant media planner.Assistant account planner, media assistant, assistant media buyer, assistant media planner.

    Note: Completion of a TAFE SA course does not guarantee an employment outcome. Formal requirements other than educational qualifications (eg licensing, professional registration), may apply to some occupations.

    Qualifications & Skills Covered

    Diploma of Marketing and Communication (BSB50620)
    Topics covered include the creation of electronic advertisements, electronic marketing, promotion, advertising briefs, and presenting and evaluating the effectiveness of advertising campaigns. To complete the qualification you are required to complete all 5 core units and 7 elective units.

    Note: Students who successfully complete only one or more units of competency but not the full qualification are eligible to receive a Statement of Attainment.

    93%*
    of TAFE SA graduates are satisfied with the overall quality of training.
    88%*
    of TAFE SA graduates would recommend their training.



    * 2021 NCVER Student Outcomes Survey findings
  • Below is a list of all units that TAFE SA can offer in this qualification. The selection of elective units you will be enrolled into depends on the campus you attend, and the qualification packaging rules described on www.training.gov.au.

    Not all elective units listed below must necessarily be completed to achieve your qualification.

    Core

    Name Nominal Hours
    Design and develop marketing communication plans 60
    Establish and monitor the marketing mix 60
    Identify and evaluate marketing opportunities 70
    Undertake project work 60
    Write persuasive copy 50

    Elective

    Name Nominal Hours
    Create multiplatform advertisements for mass media 40
    Develop a digital marketing plan 50
    Develop social media engagement plans 50
    Develop workplace policies and procedures for sustainability 50
    Manage business risk 60
    Originate and develop concepts 30
    Profile and analyse consumer behaviour for international markets 55
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