AWARD COURSE

Diploma of Marketing and Communication/Bachelor of Business (Marketing) - Flinders Uni Pathway



TAFE SA Code: DP00037

Study pathway: Diploma of Marketing and Communication (BSB52415)

Description

The course will provide you with a broad knowledge base in a wide variety of advertising contexts. You will gain a thorough understanding and practical working knowledge of all aspects of advertising.

Duration
Example Career Profile
Print Course Page
Up to 36 months 

Full Time or Part Time equivalent

Copywriter Copywriter,  Marketing and Advertising SpecialistsMarketing and Advertising Specialists

Locations & Applications

Campus / Location
Code
Study Mode
Study Load
Scheduled


Course Admission Requirements

  • No course admission requirements, however, students wishing to access VET Student Loans are required to demonstrate satisfactory reading, writing and numeracy skills, or provide evidence of successful completion of SACE Stage 2 or equivalent Australian Year 12 certificate, or completion of Certificate IV or above
If there are more applications for this course than places available, applicants will be ranked by date of application to this course

Average cost per semester
Total Fees
Full Fee
$923
$5,535

Please note that fees and funding status only apply to the initial TAFE SA qualification. Check the course page or relevant university website for details on the secondary qualification. Fees vary depending on subjects you enrol into.

    • You will receive an offer to both TAFE SA and University, with the University offer being conditional on successful completion of the TAFE SA qualification.
    • You can rest assured you have secured your University offer, pending successful completion of the TAFE SA award.
    • No further application will be required.
    • You will receive credit for TAFE SA studies allowing you to complete two awards dependent on the pathway selected.
    • If accepted, you will receive an offer to TAFE SA and-on successful completion of the TAFE SA qualification-an offer to University with no further application required.
    • View our Uni Dual Offer Courses list
    • Applicants with limited or no underpinning knowledge or experience will be required to undertake core units at a lower level. Normal fees will apply. Please contact the program area at Marketing_Advertising@tafesa.edu.au for further information.
  • Upfront Payment

    Each semester, fees can be paid online with VISA or Mastercard or at an Australia Post outlet.

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    VET Student Loan

    This is an interest-free personal loan from the Australian Government that provides eligible students access to capped funding to help pay for their studies.

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    Payment Plan

    If you have difficulty paying your fees upfront, you may be eligible for a payment plan.

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  • Employment Outcomes

    Assistant account planner, media assistant, assistant media buyer, assistant media planner.

    Note: Completion of a TAFE SA course does not guarantee an employment outcome. Formal requirements other than educational qualifications (eg licensing, professional registration), may apply to some occupations.

    Qualifications & Skills Covered

    Diploma of Marketing and Communication/Bachelor of Business (Marketing) - Flinders Uni Pathway
    Topics covered include the creation of electronic advertisements, electronic marketing, promotion, advertising briefs, and presenting and evaluating the effectiveness of advertising campaigns. To complete the qualification you are required to complete all 3 core units and 9 elective units.

    Note: Students who successfully complete only one or more units of competency but not the full Qualification are eligible to receive a Statement of Attainment.

    87%*
    of TAFE SA graduates find jobs or continue studying.
    89%*
    of TAFE SA graduates are satisfied with the overall quality of training.



    * 2017 NCVER Student Outcomes Survey findings
  • Below is a list of all units that TAFE SA can offer in this qualification. The selection of units you will be enrolled into depends on the campus you attend, and the qualification packaging rules described on www.training.gov.au.

    Not all units listed below must necessarily be completed to achieve your qualification.

    Elective

    Name Nominal Hours
    Analyse consumer behaviour for specific markets 60
    Create mass electronic media advertisements 50
    Create mass print media advertisements 30
    Design and develop an integrated marketing communication plan 60
    Develop a media plan 60
    Develop a workplace learning environment 60
    Develop an advertising campaign 60
    Develop an advertising strategy and brief 60
    Develop and manage complex public relations campaigns 50
    Ensure a safe workplace 60
    Ensure team effectiveness 60
    Establish and adjust the marketing mix 60
    Evaluate and recommend advertising media options 50
    Evaluate campaign effectiveness 60
    Execute an advertising campaign 70
    Facilitate continuous improvement 60
    Identify and evaluate marketing opportunities 70
    Implement and monitor marketing activities 50
    Make a presentation 30
    Manage advertising production 70
    Manage an information or knowledge management system 50
    Manage budgets and financial plans 70
    Manage operational plan 60
    Manage people performance 70
    Manage personal work priorities and professional development 60
    Manage projects 60
    Manage quality customer service 40
    Manage risk 60
    Originate and develop concepts 30
    Write persuasive copy 50
  • Studying at TAFE SA is one of the easiest pathways towards a University Degree. Credit Transfer is the formal recognition that parts of a TAFE SA course are equivalent in content and level to parts of some University courses. Below are the Credit Transfer details for this course. View all TAFE SA Credit Transfer Agreements

    University University Course Details
    Bachelor of Business (Marketing)
    Bachelor of Business (Marketing)
    Bachelor of Commerce (Business Economics)
    Bachelor of Business (Innovation and Enterprise)
    Bachelor of Business (Innovation and Enterprise)
    Bachelor of Business (International Business)
    Bachelor of Commerce (Accounting)
    Bachelor of Commerce (Finance)
    Bachelor of Business (International Business)
    Bachelor of Business (Human Resource Management)
    Bachelor of Business (Human Resource Management)
    Bachelor of Business (Management)
    Bachelor of Business (Management)
    Bachelor of Business
    Bachelor of Business
    Bachelor of Media (majoring in Marketing)
    Bachelor of Media
    Bachelor of Media
    Bachelor of Media
    Bachelor of Media (majoring in Marketing)
    Bachelor of Media (majoring in Marketing)
    Bachelor of Business (Sport and Recreation Management)
    Bachelor of Business
    Bachelor of Business (Sport and Recreation Management)
    Bachelor of Business (Sport and Recreation Management)
    Bachelor of Business (Tourism and Event Management)
    Bachelor of Business (Human Resource Management)
    Bachelor of Business (Human Resource Management)
    Bachelor of Business (Tourism and Event Management)
    Bachelor of Business (Tourism and Event Management)
    Bachelor of Business
    Bachelor of Business (Finance)
    Bachelor of Business
    Bachelor of Commerce (Accounting)
    Bachelor of Business (Finance)
    Bachelor of Business (Finance)
    Bachelor of Business (Management)
    Bachelor of Business (Human Resource Management)
    Bachelor of Business (Management)
    Bachelor of Business (Marketing)
    Bachelor of Business (Management)
    Bachelor of Business (Marketing)
    Bachelor of Business (Marketing)
    Bachelor of Business (Legal Studies)
    Bachelor of Business (Legal Studies)
    Bachelor of Business (Logistics and Supply Chain Management)
    Bachelor of Business (Legal Studies)
    Bachelor of Business (Logistics and Supply Chain Management)
    Bachelor of Business (Logistics and Supply Chain Management)
    Bachelor of Business (Economics, Finance and Trade)
    Bachelor of Business (Economics, Finance and Trade)
    Bachelor of Business (Economics, Finance and Trade)
    Bachelor of Business (Innovation and Entrepreneurship)
    Bachelor of Business (Innovation and Entrepreneurship)
    Bachelor of Business (Innovation and Entrepreneurship)
    Bachelor of Business (Information Strategy and Management)
    Bachelor of Business (Information Strategy and Management)
    Bachelor of Business (Information Strategy and Management)
    Bachelor of Business (Financial Planning)
    Bachelor of Commerce (Accounting) (Online program)
    Bachelor of Business (Marketing) (Online program)
    Bachelor of Business (Real Estate Practice)
    Bachelor of Business (Management) (Online program)
    Bachelor of Communication (Online program)
    Bachelor of Business (Human Resource Management) (Online)
    Bachelor of Business (International Business)
    Bachelor of Business (International Business)
    Bachelor of Communication and Media
    Bachelor of Business (International Business)
    Bachelor of Business and Commerce
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