Webmaster / Website Administrator

Note: Completion of a TAFE SA course does not guarantee an employment outcome. Formal requirements other than educational qualifications (eg licensing, professional registration), may apply to some occupations.

Job Prospects
There are currently 12,400 web administrators employed in Australia as of February 2026, with this figure expected to grow by 21% over the coming decade.
Salary
The median weekly earnings for a web administrator in Australia is $2,476, which is over $600 more than the overall workforce median weekly earnings.
Source
www.jobsandskills.gov.au February 2026
Brief
Web administrators are tasked with the design and maintenance of websites and intranet pages for organisations to maintain their online presence. This includes using technological skills to ensure that websites are usable for visitors and function as intended by the organisation.

Currently there are approximately 500 web administrators working in South Australia, making up nearly 5% of Australia’s total web administrator workforce. Around 90% of all web administrators work full-time, which is much higher than the national average of 69%. Web administrators tend to be younger than the national average, with 83% of web administrators aged under 44. The most common industries for web administrators to be employed are within property and business services.
  • The main responsibilities of a web administrator include developing and implementing web applications, managing content and ensuring websites function safely and efficiently. They also troubleshoot technical issues, update systems and support users with web-related services as well as advising on design, usability and emerging technologies to improve online presence and performance.

    During the course of their work, web administrators can cover writing, testing and designing software and page layouts, as well as ensuring the security of an organisation's website. Like the web itself, the role of the Webmaster is constantly evolving, with many web administrators taking on additional duties related to the management of these electronic services.

  • TAFE SA offers courses relevant to this occupation including the Diploma of Information Technology (Back End Web Development). Pathways include the Certificate III in Information Technology and Certificate IV in Information Technology (Web Development).

    Studying at TAFE SA is one of the easiest and most successful pathways towards a University Degree.

    SA Apprenticeships are available in this occupation for further information go to the Traineeship & Apprenticeship Services Website at http://www.skills.sa.gov.au/apprenticeships-traineeships or phone the Freecall number 1800 673 097.

  • As the demands and functions of websites continue to expand, opportunities for web administrators are also increasing. Employment prospects in this area remain strong for people with relevant experience in the industry, with a particular demand for people who can fulfil content production duties.

  • A significant aspect of a web administrator’s role is to liaise with clients or staff to understand their specific requirements for the website. Following this process, web administrators can then begin designing and programming the website. Then they begin writing the computer programming language or instruct others to write the necessary code to ensure website functionality. These processes continue to develop on an almost daily basis, making it crucial for web administrators to remain up to date with new trends and technologies.

    Along with building the website, the web administrator is also involved in updating the site’s content and functions. A web administrator will recommend improvements to the site and provide advice on any equipment and software required to support the site. They also may monitor and analyse traffic to the site and recommend any necessary programming changes.

  • It is critical for web administrators to be team players and communicate effectively with others within the organisation. Web administrators work alongside a range of staff members, including clients, writers, graphic artists and other IT staff. A web administrator must have a broad knowledge of computer programming languages such as HTML, JavaScript (for programming), Perl (for CGI programming), TCP/IP (networking) and Unix/NT (server administration). Some experience in project management may also be required to gain a position as a web administrator.

  • Work as a web administrator can be challenging but also highly creative and varied. Web administrators need strong technical knowledge and skills, but also remain aware of the needs of clients and users. In a large company, web administrators often use their technical skills and knowledge to make decisions and coordinate the production and maintenance of the site, while in small companies, web administrators will take on more responsibilities in site design, programming and content management.